Hailey Bieber is a trendsetter when it comes to makeup and fashion. The founder of Rhode sets high standards with her elegance and sophistication. However, one of her recent makeup videos has been circulating on TikTok, revealing her chaotic and offbeat self. The two-minute-long clip shows her looking for her makeup items only to find them later at an unexpected spot. 

Hailey Bieber loses her blush in ‘slightly’ chaotic makeup video on TikTok @haileybieber

enjoy this 2 minutes of confusion and slight chaos

♬ Genesis – Runa?

Celebrities — especially models — carry themselves with regality whenever they appear on screen. This sets heightened standards for common people. And, Hailey Bieber is no exception. Her appearance in front of the camera almost always shows her shiny and poised, setting high beauty and behavioral standards for her admirers. 

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However, a recent TikTok video, where she teases the upcoming products from her skincare brand, proves she can be as goofy and chaotic as anyone else. The video begins with her emphasizing the blush and lip contour on her face. As she draws attention to the makeup, Bieber begins searching for the products she has used to show to her audience. 

Matters turn chaotic when she reaches out behind the camera only to find the items are missing. She repeatedly looks into the camera and continues her search, turning her expectedly chic makeup video into a hilarious “rescue operation.”

Soon, Bieber grows frustrated as she fails to find the items. Though she maintains her poise, she gets up and looks elsewhere. Not much later, the model finds the desired makeup products on the floor. She picks them up and goes about her initial business to introduce two new Rhode products that she plans to launch soon. 

The clip ends with her applying the new blush shade from the berry family. She claims she has been “using it a lot” and been “obsessed with it.” Additionally, she wears lip contour, ending the video with a zoom-in on her face and a pouty kiss to the camera. 

Bieber’s motivation behind starting the skincare brand Rhode was to offer an affordable and sustainable alternative to makeup. As such, the products claim to be vegan and cruelty-free, checked and developed by dermatologists.