Andreas Ferrarese, Italian Ambassador

“I had nice expectations however Pakistan is at all times greater than what I count on,” mentioned the Italian ambassador Andreas Ferrarese in a latest assembly at Daybreak’s workplace. Amid the standard flowery phrases of Pakistan being a rustic with nice traditions and a younger inhabitants with constructive vitality, the ambassador expressed curiosity in deepening ties between the 2 nations.

At $1.5 billion, Pakistan-Italy commerce is a under its potential. “I used to be in Lebanon and with its inhabitants of 4 million individuals, commerce was $1.2bn. So there may be numerous room for bilateral commerce to develop.”

Pakistan’s predominant exports are of textile, leather-based, rice and ethanol. They stood at $731m within the final fiscal 12 months. Imports have been $521m. They have been largely of equipment, petroleum merchandise, autos, iron and metal and prescribed drugs.

“Now we have a neighborhood of 200,000 Pakistanis in Italy. About 140,000 are documented and 60,000 are being documented,” mentioned the ambassador. With households again at residence, Pakistanis in Italy despatched remittances of $452.8m in 2020, accounting for a fifth of inflows from the European Union, in line with knowledge from the State Financial institution of Pakistan (SBP).

So why is Italy with an economic system roughly seven instances of Pakistan wooing us? The reply lies in Pakistan’s potential to modernise its business, notably the textile sector, nice scope for inexperienced vitality, huge and rising client market and its cadre of the rich.

Two-way tourism

“There’s extra terrorism in France than Pakistan,” Mr Ferrarese quipped, waiving away safety issues of Italian vacationers. Talking from his expertise as the one that used to jot down the official journey advisory of Italy, he spoke of the methods Pakistan can appeal to vacationers.

“Pakistan is just not for the center man. Maintaining in thoughts sure behaviours that will offend native sensibilities, we don’t pose main limits for Italians eager to journey right here,” he mentioned. Italians have excessive vacationers comparable to these eager to climb the Himalayas. Outlining how the center class might be attracted, the ambassador spoke of the necessity for infrastructure.

‘Twenty years in the past, the wage in Pakistan was 10computer of the Italian wage — now it’s 45computer,’ says Italian ambassador Andreas Ferrarese

“Individuals desire a snug resort in a scenic spot with English talking workers and transport available for purchase your Pashmina shawls. Even those that should not very wealthy can then come.”

However it’s not a one-way road.

Italy needs to draw wealthy Pakistanis who spend their summers overseas as properly.

“You will have 30m individuals which might be wealthy,” he mentioned, talking in regards to the competitors amongst European nations that vie for Pakistani vacationers — leisure in addition to well being. Effectively-off individuals go to international hospitals. “Why ought to somebody go to London for an operation and never Milano,” he queried.

“About 5,000-6,000 Pakistani vacationers go to Italy yearly. Most go to different nations and that’s not constructive for us.”

The scholar outflow

On condition that about 30,000-35,000 college students go overseas to review each six months, nations are fascinated with attracting college students from Pakistan. Till latest instances, Italian universities taught within the nationwide language, which was a bottleneck.

However now extra programs are being supplied in English. Italy affords good public-sector universities that price roughly as a lot as a level from the Lahore College of Administration Sciences or the Indus Valley College of Arts and Structure.

Nevertheless, Italy continues to be engaged on creating an infrastructure to course of massive volumes of scholars coming in. Sifting by means of precise college students and people utilizing schooling as a ploy to discover a means into the nation to settle and flip pizzas is an arduous labour-intensive job, the ambassador defined. Whereas a international scholar is allowed to work 18 hours per week, they don’t seem to be allowed to enter the job market on a scholar visa.

A picture drawback

Within the ambassador’s view, Pakistan’s actual drawback is its picture. “Italy has the mafia however it’s not like in case you went right into a restaurant somebody will shoot you. The mafia is 20,000 individuals whereas the remainder of 60m persons are regular”.

Constructive messages would strengthen your picture, he defined. “Essentially the most harmful nation I labored in was Brazil however it has an unique picture of individuals dancing. Brazil was the one nation the place I used to be afraid to stroll exterior. Younger individuals of 13 or 14 years of age scent glue and have weapons and shoot you to your footwear.”

Neither is the wage distinction as marked as one would assume. “Twenty years in the past, the wage in Pakistan was 10computer of the Italian wage — now it’s 45computer,” mentioned the ambassador, a lot to our shock. “If you’d like a high quality employee, you must pay. On the similar stage of expertise, the wage is just not a lot completely different.” Add to that the actual fact extra individuals converse English right here than in, say, Vietnam, he added.


Importing Italian equipment

“When individuals consider Italy, they consider trend. However our predominant voice in exports is robotics and equipment — all of the textiles in China are made with our looms,” mentioned the ambassador. An indicator of Pakistan’s power within the world textile market, Italy is attractive Pakistani producers to go for Italian tools.

In 2019, in line with knowledge by Commerce Maps, a lot of the imports have been sourced from China and Germany, adopted by Japan and India, with Italy rating fifth. “Our equipment is dearer, however it’s of the best high quality,” defined Mr Ferrarese.

Not too long ago, two know-how centres have been established with Italian cooperation — the Italy-Pakistan Footwear Expertise Centre in Lahore and the Italy-Pakistan Textile Expertise Centre in Faisalabad — for which newest equipment has been donated by Italy.

Nevertheless, this generosity is prompted by the hope that these donations will spark curiosity in firms that may then import them from Italy. “Pakistan is the middle-market, not the decrease market. You will have a style for high quality,” he mentioned. Whereas producers at the moment could also be utilizing labour-intensive equipment, newcomers will intention increased and go for Italian imports,” hoped the ambassador.

Printed in Daybreak, The Enterprise and Finance Weekly, February 15th, 2021

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